Running a website is an easy way to bring something you love to the public eye and interact with others from all over the world who appreciate your interests or talents.
It’s also rewarding – sometimes financially, but always personally. The best part?
You don’t need to rank at the top of the search results if you don’t run a business. Just be yourself and remember, part of life is enjoying the journey.
Even if you think you have nothing unique to say, chances are that you do. Here are some reasons to start a website:
- Create a consumer review blog. Blog about all your purchases and rip-off reports. If you bought something and it broke right away, write about it. Write that it looked nice but was cheap and simply broke so other people don’t buy the same product. Make sure to do some keyword research as well.
I remember something I wrote about once. There was an online fax service owned by Microsoft called PamFax. It advertised that it was integrated with Outlook and I found out that it wasn’t. So I told the world not to stress that about it and wanted people to know about what product was scammy and falsely advertised so other people are informed and not ignorant.
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Prospective employers often assess candidates by what is on their websites. The quality of your content and portfolio makes an impression that can get you hired.
A headhunter may happen upon your site and make an offer. Whether you are looking for work or would like to someday switch jobs, think ahead, because building your own website may lead to opportunities you never expected. A page with your resume or a link to it is a good idea too.
- Websites connect the world. It’s a global economy, so the less of a barrier between you and the world, the better.
A website is the window into what you know and have to offer. Anyone on Earth can see your story. Whether you use a business website builder or are making your own website for fun, it’s possible to communicate expertise and passions, or promote products and services at the same level as the biggest organizations.
Developing a website is an incentive to hone your own craft.
You can sell more, write more, and produce more. The reasons for investing time in a website are not limited to those listed here.
Many more exist. There are no limitations in terms of topic, hobby, or business that you can communicate to the rest of the world, and become an authority on.
- In the name of e-commerce. Nowadays this reason would definitely take its place at the top.
With better technical abilities to present goods and services as well as fast and secure payments enabled via the Internet, more and more people take opportunities of buying and sell online, right from their desktop.
It can deal even with the case of personal websites if people both communicate and sell the goods or services they produce via this website.
So, getting real financial profit can be named among the prominent reasons for creating a website. Moreover, modern content-management systems support this aim with tools and feature strengthening the website rates in search browsers.
- A website is a unique way to connect with the world. Whether you choose to create a website to share your passion for music, inform people of your business, sell products, or any other reason there are no boundaries to what you can do!
With a website, tons of possibilities are available to you!
- The perfect business card for your project or organization
- A detailed and permanent advertisement
- A site available 24/7 all-year-round
- Your own competitive edge
- Better communications
- Increased credibility
- There are a variety of reasons why you might want to create a website. Many people want to provide an informational resource that they hope will help people who have similar interests to themselves.
Their experience and knowledge guide the creation of helpful content.
Other people simply enjoy writing and some use blogs as an outlet for their creative expression.
- Yet others create websites to make money. I’ve heard of a person that runs a website with a giant portfolio. He owns 200 websites that he works on and has other people work on. Each website brings in revenue passively. The income is astronomical when you own 200 income-generating websites.
He does this while semi-retired. Nice living isn’t it? Why don’t you get started with a domain name and web hosting? Or perhaps you prefer an all-in-one solution, I got that for you right here.
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Affiliate marketing is appealing. Affiliate websites sell other companies’ products online.
“Affiliate” marketing is just another way of saying “commission-based” salespeople.
It is where you sell a product on behalf of another company, and receive a commission for doing so.
Technology has become so advanced nowadays that affiliate websites allow the website owner to be completely hands-off once it is earning a substantial income.
This essentially removes the owner, thus creating a semi-passive stream of income.
The purposes of most affiliate websites are for just that – for the website owner to earn a passive income.
- Creating your own webpage doesn’t have to be expensive.
Creating your own Web page is much more cost-effective than paying a design company or Web designer to do the job for you.
Doing the job yourself doesn’t mean that you have to skimp on quality; there are many free services available online that streamline the process. If you have limited coding or designing skills, you can make use of templates to achieve professional-looking results.
With services such as Weebly, Moonfruit and Wix, you are able to use a drag-and-drop interface to design your Web page and then use widgets to further enhance the browsing experience for visitors.
- Pros of creating your own website:
- You’ll save money, at least in theory (keep in mind that if your website isn’t keeping up or needs changes, however, it may cost you more money in the long run).
- You can make it happen on your own time. Quality website designers are busy, so they may need to finish a few projects before they’re able to get to yours. Going DIY means you can start right now.
- You’ll know what you’re getting. Sometimes people who claim to be professional website designers, such as freelancers without much of a portfolio—can turn out to be amateurs.
- Use feedback from people who matter. As you work, you’ll be able to ask some of your loyal customers to take a look and give you feedback on your site.
- You know your business best and can put that knowledge to work in your website design. Yes, a designer will know your niche if you select the right one, but the designer doesn’t work for your business.
- You’ll learn something new. As grown-ups, we rarely learn new skills or study new fields. If you have time and take the design process seriously, there’s a lot to learn.
- You can take pride in your accomplishment if it turns out well. This is something you can’t get from having someone else create the site for you.
- Advertising is another reason to create a website, especially for a business.
Tools like Google AdWords or advertising on Facebook give you the power to reach customers with much more accuracy and reliability than with traditional offline advertising methods.
SEO and online advertising are great ways to help build up awareness, if it’s done correctly traffic to your website can see an increase.
Be the first company that a potential new customer sees when searching for a specific product or service online, and use your website’s contact page or e-commerce features to make purchasing a product or finding a retail outlet easier than ever before.
- Websites offer lasting value. The great part about a website is that once you invest in it, you have it forever and it continues to work for you forever. What other advertising methods are there that once you pay for it once, it continues to work for your business forever? Not many.
When you pay for a newspaper ad you get that one ad and any benefit that one ad generates but after that ad it is done.
That money you spent on the newspaper ad is gone and you can never get it back. If you don’t get a return on investment from it, you never can.
The same is true for Google Adwords, Facebook Ads, Linkedin Ads, Yellow Pages listings, magazine ads, etc.
Whereas with a website, if you don’t make a positive ROI in the first year, no worries because you have from now until the end of time to get a return on your investment.
Have a website that will be search engine optimized and designed to drive sales.
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Your website can help your business attract leads 92% of searchers select businesses on the first page of local search results. Every business wants to appear on the first page of Google’s search results.
Don’t underrate its importance. The further down the first-page search results, the click-through rate drops.
The majority of people click one of the top three organic results. Google’s desktop search for the first position has a click-through rate of around 35%.
Ranking on Google’s first page for a related keyword is priceless. It will help your business attract leads, without having to pay for it. This a gold mine. It adds value to your business as an intangible asset.
References:
https://ipage.com/blog/20-reasons-to-build-a-website-if-you-dont-run-a-business/
https://www.ebizwebpages.com/9-reasons-to-build-your-own-website
https://blog.tubikstudio.com/6-big-reasons-to-start-a-website/
https://en.webself.net/why-create-a-website
https://activebusinessgrowth.ca/purpose-of-a-website/
https://smallbusiness.chron.com/advantages-making-own-71603.html
https://www.stratgrow.com/should-i-create-my-own-website/
https://www.parachute.net/insights/top-10-benefits-of-having-a-website
https://profitworks.ca/blog/297-why-having-a-website-is-important
https://www.entrepreneur.com/en-ae/technology/five-reasons-why-your-business-must-have-its-own-website/337871
